Expertise

 

 

 

 

 

 

We may be small, but we sure are mighty.

Our expertise in virtually every marketing discipline and our passion for the cost efficiency and marketing effectiveness our integrated approach offers are a one-two punch for our clients.

Leveraging every media vehicle that’s relevant to our clients’ products and targets and ensuring messaging (visual and copy) is consistent across all media is what integration is all about. This approach makes campaigns more effective since one element builds off another and communicates a focused, strategic voice, which also positions ours clients in a much more professional light. It’s how we work every day on everything we do, regardless of whether it’s a simple flyer or multi-media campaign.

This approach, coupled with our decades of expertise working with a diverse range of clients and our strappy size, allows us to provide big agency work at small agency prices.

Marketing solutions we offer:

Strategic and Executional Planning

  • Strategic planning and development
  • Marketing planning

Brand Identity

  • Strategic brand and character development
  • Logos
  • Packaging

General Advertising (TV, radio, print, outdoor)

  • Corporate and brand I.D.
  • Product and service specific
  • Promotional
  • Trade

Web-Based

  • Website development
  • Advertising and promotions
  • Videos
  • Social media, SEO, email, pay-per-click, online media buying, mobile marketing

Direct Marketing (mail, TV, radio, print, interactive)

  • Prospecting
  • Relationship/loyalty marketing
  • Strategic database management
  • Response/fulfillment management

Sales Promotion (promotional/event/sales-driven)

  • Promotions, events, sponsorships
  • Point-of-sale materials
  • Premiums, incentives
  • Promotional CDs, videos
  • Kiosks

Sales Support

  • Presentation and leave-behind materials
  • Lead generation initiatives
  • Sales training, motivation, incentive programs
  • Trade show marketing

Relationship/Loyalty Marketing

  • Newsletters (hard copy and electronic)
  • Blogs
  • Loyalty programs, discount offers, etc.
  • Strategic database management
  • Response/fulfillment management

Public Relations (press releases, media kits, publicity and cause-related events, strategic and tactical program development and implementation)

  • Media relations
  • Local community activity
  • National events
  • Broad-based and highly targeted publicity
  • Cause-related programs to support involvement in charities, other causes

Employee Communications (printed, electronic, strategic)

  • Informational, educational, motivational
  • Rewards and recognition